Understanding Public Narratives About Workforce and Higher Education
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Understanding Public Narratives About Workforce and Higher Education

Mainstream media and industry news shapes, reinforces, and redresses commonly held narratives—those underlying beliefs and attitudes that drive human behavior—about higher education and the workforce. Rita Parhad, Ph.D., and Emily Keane from Protagonist discuss the major narratives and counter-narratives that exist in America today, what drives them, and the implications these narratives have on individual and institutional behavior.

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